Second Screen technology presents a new way of engaging audiences, promoting channel and program loyalty, extending the advertising market and creating new revenue streams. HTV has developed an advanced online cross-device multimedia platform software that offers enhanced second screen usage. It’s fully customizable white-label open-technology with a wide range of interactive widgets allows easy integration and creates a rich multi-layered online experience. This has led HTV to become the world leader in providing the most hours of Second Screen technology content. HTV has installed a total of 7 platforms throughout Europe and plans to launch in the US market in 2012.
|Overview Sector: Lifestyle Media
Headquarters: New York, Rome
|CEO: Claudio Vaccarella
CTO: Patrizio Munzi
2012 Revenue: $ 1,8M